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Gravity Summit NYC – Twitter and the Real Time Social Web

Posted by Categories: Blog

We’re excited about the speaker lineup we’ll be announcing shortly for Gravity Summit NYC.  And, yes, we will be focusing on social media’s impact on entertainment, media, advertising and business.

We held the first Gravity Summit at UCLA on February 25, 2009. That was followed by Stanford in May, UCI in June, Harvard in August and NYC coming up in November.

Here we are, less than a year later, and the conversation is shifting again.  Back in February, tweeting an event was still relatively new.  Now the buzz is about the Real Time Web – and critics claim the 140 character limit of Twitter and the popularity of Facebook, etc. are indications we have a shorter attention span and our social interactions are more stilted.

We disagree. The Real Time Social Web is exactly that – social, connected, multi-faceted, exciting, fast moving.  Yes, it’s a conundrum to some marketers and brands that things can move so far and fast.  Others have embraced it and welcomed the new opportunities.

Gravity Summit NYC on November 16, 2009 will be squarely focused on this new phenomenon as it relates to business.  Rodney says that “Twitter is a particle accelerator”.  According to the definition on Wikipedia, a particle accelerator is “a device that uses electric fields to propel ions or charged subatomic particles to high speeds and to contain them in well-defined beams. An ordinary CRT television set is a simple form of accelerator. There are two basic types: linear accelerators and circular accelerators.”

Businesses who embrace this high-speed, laser focused social energy will find themselves well ahead of their competitors.  Join us on November 16 in New York City to hear how Current TV, AdWeek, Deep Focus, Operation Smile, the Roger Smith Hotel, Intuit, Domino’s and others are riding this new wave into the social web and how your business can jump on board.

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